Zomby's DIY PR strategy is some unholy alliance of Aphex Twin's pranksterism and Kanye West's egomania. Those with enough stamina to follow the technically anonymous English producer—now based in Brooklyn—on Twitter are treated to a daily psychodrama where flashes of insight are woven into a running commentary on fashion, music, how cool his dog is, and his love/hate relationship with Apple products. This is all more or less expected of a highly functioning stoner who's t...
XLR8R — Zomby's DIY PR strategy is some unholy alliance of Aphex Twin's pranksterism and Kanye West's egomania. Those with enough stamina to follow the technically... more info