GENERAL MUSIC INDUSTRY: Make Attractive Physical Objects Fans Want to Buy

Over at Pirate Verbatim, a new blog that chronicles artists' thoughts on file-sharing, a great quote went up from Phil Elverum. He's the man behind Mount Eerie and The Microphones. Phil doesn't have strong opinions on music piracy, but argues that it's pointless to try and stop. Rather than worry about the behavior and how it affects his music, he makes "physically attractive objects that seem worthy of purchase." He says that he probably owes 80% of his success to the fact that fans can hear hi...

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