A Daft (Punk) marketing boost for Durex: 'Get Lucky' but not pregnant - or infected with something nasty
It seems like an inspired bit of joined-up PR thinking – an invitation from Daft Punk to “Get Lucky” but not also pregnant, or infected with something nasty. The French duo responsible for the horribly catchy single of the summer had apparently jumped into bed with Durex to create condoms with packaging inspired by the cover of their album, Random Access Memories.
The Independent — It seems like an inspired bit of joined-up PR thinking – an invitation from Daft Punk to “Get Lucky” but not also pregnant, or infected with something nasty. The Fr... more info