Adidas agrees new long-term partnership with Kanye West
BERLIN (Reuters) - Adidas has agreed a new long-term partnership with singer-turned-designer Kanye West, who the German sportswear firm poached from arch rival Nike in 2013, helping to revive its business in the U.S. market.
Reuters — BERLIN (Reuters) - Adidas has agreed a new long-term partnership with singer-turned-designer Kanye West, who the German sportswear firm poached from arch rival Nike in 20... more info