Behind the music: Swedish House Mafia prove that leaked tracks can be a blessing and a curse
A leaked version of Swedish House Mafia's One was playlisted on Radio 1 before it had even been finished – great for exposure, but bad for the future of the music industryLast Friday, BBC Radio 1 played Swedish House Mafia's new track One (featuring Pharrell Williams) on Fearne Cotton's show. When I sent an email to congratulate the DJ/producers on getting playlisted, I received a reply from group member Axwell saying: "I have no idea where they got the track from. What they played is a leaked...
Guardian Music — A leaked version of Swedish House Mafia's One was playlisted on Radio 1 before it had even been finished – great for exposure, but bad for the future of the music indus... more info