Dead Kennedys cover pulled from lager campaign over binge-drinking fears
Campaign on Spotify for Kronenbourg 1664 banned by alcohol industry watchdogHeineken has been forced to drop a cover of the US punk band Dead Kennedys' song Too Drunk to Fuck that featured in a Kronenbourg 1664 online promotion, after a complaint to the alcohol industry marketing watchdog that it encouraged binge drinking.Heineken's Kronenbourg 1664 campaign featured banner advertisements on popular music site Spotify.The ads directed music lovers to a special Kronenbourg "slowed down" playlist ...
Guardian Music — Campaign on Spotify for Kronenbourg 1664 banned by alcohol industry watchdogHeineken has been forced to drop a cover of the US punk band Dead Kennedys' song Too Drunk to ... more info