Deep Inside: Daft Punk 'Random Access Memories'

Hype is a necessary, though often dangerous tool for marketing music in the digital age. Now seemingly more than ever, an album's or single's success relies heavily on how many people and media outlets are talking about the product across social media and other corners of the internet before they hear it. This approach to selling records is important for obvious reasons, but isn't without its side effects, the worst of which might be how it inflates the public's expectations....

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