How the Ikea cats changed everything for Mara Carlyle
She was signed to EMI, then dropped – but now the Ikea ad with all the cats has come to rescue unique singer-composer Mara Carlyle from obscurity once againMany people have cursed Ikea, usually after yowling in pain as a flatpack bookcase comes crashing down on their foot, but Mara Carlyle is not one of them. An Ikea advert featuring 100 cats skidding about the Wembley store has become a hit, not only for its domestic charm but also because of the experimental, Erik Satie-like composition for ...
Guardian Music — She was signed to EMI, then dropped – but now the Ikea ad with all the cats has come to rescue unique singer-composer Mara Carlyle from obscurity once againMany people ... more info