How to lose fans and alienate people

You work hard on your music, finally hit the big time and then what? Get 'experimental' and alienate your crowd, of course! Rob Fitzpatrick tries to fathom Peter Bjorn and JohnIt's a truly marvellous point in a band's career when they decide it's time their listeners become party to their "experimental" side. Marvellous for them, that is. For them, the experimental stuff is what makes their hearts beat that bit faster, the bit that makes them gaze in wonder at each other across a rehearsal room,...

Read full article Share article