Idol Headlines for 07/14/10

‘Idol’ Without Cowell Still Got Hefty Ad Price Hikes Despite their tough talk going into the recent upfronts to seek lower ad rates for next season’s Simon Cowell-less “American Idol,” the media buyers not only capitulated but actually paid price hikes. As a result, Fox will most likely get about $650,000 per 30-second commercial unit next season on “Idol” at the high end, depending on the package bought. Buyers told TheWrap that Fox salespeople during the negotia...

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