Jay-Z, truffles and the transformation of bling | Kieran Yates

As a lover of white truffles, a stereotypically upper class food, the rapper is bolstering a new kind of black identitySo Jay-Z has shelled out an eye-watering €15,000 on three kilos of white truffles on a recent holiday to Italy. The inevitable column inches that followed were nothing new – after all, his spending habits are well documented, and as the cult of celebrity spirals out of control, there will always be a market for those interested in the consumer habits of the rich and famous. ...

Read full article Share article