Liam Gallagher's 'Pretty Green' To Trial Retail Via Pop-Up Shop

Pretty Green, the menswear label set up by Liam Gallagher - frontman of rock band Oasis - will open a temporary store this month to test a retail offer before a possible roll-out.The brand will open the pop-up store, understood to be on London’s Carnaby Street, at the end of the month. The store, which will trade for at least three months, will sell the summer 10 collection, which includes T-shirts, scarves and parkas at prices between £75 and £480. The brand is currently sold via its websit...

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