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Looking back at the 1968 TV special that made Elvis Presley matter again

Just how far removed from cultural relevance was Elvis Presley in 1968? When Singer â€” the maker of sewing machines â€” brokered a deal with NBC to sponsor three TV music specials, the companyâ€™s go-to artist list consisted of Hawaiian pop crooner Don Ho, Las Vegas king of glitz Liberace and Presley....

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13:00 on November 21 2018

Looking back at the 1968 TV special that made Elvis Presley matter again

L.A. Times - Entertainment — Just how far removed from cultural relevance was Elvis Presley in 1968? When Singer â€” the maker of sewing machines â€” brokered a deal with NBC to sponsor thr... more info

Elvis Presley

13:00 on November 21 2018

Looking back at the 1968 TV special that made Elvis Presley matter again

L.A. Times - Pop & Hiss — Just how far removed from cultural relevance was Elvis Presley in 1968? When Singer â€” the maker of sewing machines â€” brokered a deal with NBC to sponsor thr... more info

Elvis Presley