New band of the day - No 840 J Cole

This 25-year-old MC is clearly going to be massive but it remains to be seen if he is the true saviour of Real Hip-HopHometown: North Carolina.The lineup: Jermaine Cole (vocals).The background: We didn't really agree with the NME journalist who, following his encounter with new US rapper Drake, deemed him insufficiently gritty and working-class. What we loved – still love, after many months – about his debut album Thank Me Later is that it is SO not mired in hood politics and ghetto braggado...

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