New music: Alexandra Burke – Elephant

Fresh from selling watches on Argos TV, Alexandra Burke is back with a new single. Sadly, it's a bit of a mess …Just before Christmas, X Factor 2008 winner Alexandra Burke co-hosted a show on Argos TV in which she attempted to sell her own range of watches. This followed her borderline disastrous appearance as a guest judge on The X Factor, during which she tried to make "OK.com" a "thing". All this occurred at the start of a second album campaign that has already been mired by false starts (t...

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