One Direction get more social with Inensu's SuperFan Facebook app
X Factor-spawned boy-band get gamified, but they're just the starting point for UK startupLondon-based startup Inensu has signed up a big name for its new music-focused SuperFan Facebook application. British boy-band One Direction, who bagged a record deal with Sony Music after their run in 2010's UK X Factor series, have become the first artist to use the app to connect with their fans.We've written about Inensu before: chief executive Paulina Bozek talked about the company's plans to make soci...
Guardian Music — X Factor-spawned boy-band get gamified, but they're just the starting point for UK startupLondon-based startup Inensu has signed up a big name for its new music-focused S... more info