Should artists try to tweet their way to success?

Artists are being encouraged to offer Twitter followers details of their personal lives as a way of gaining media exposureA few weeks ago, I went to a digital music convention called Music Connected. One of the sessions was called "Utilising Twitter and iPhone Apps", in which Dave Haynes from SoundCloud told artists to Tweet, engage and interact with the audience regularly. We were told how Canadian hip-hop artist K'naan invited fans on Twitter to help him write lyrics and how singer-songwriter ...

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