Taylor Swift Takes Legal Action Against Her Fans On Etsy
Taylor Swift’s extremely successful marketing campaign for her record-breaking album 1989 was largely built off the singer’s intimate connections with her fans. She went to their houses, baked them cookies, followed them on Tumblr, and invited them to exclusive listening sessions. But recent action from Swift and her legal team paints a far less BFF [...]
Stereogum — Taylor Swift’s extremely successful marketing campaign for her record-breaking album 1989 was largely built off the singer’s intimate connections with her fans. She w... more info