The "NME" Is Kind Of Awards-Happy, Don't You Think? [Everybody's A Winner]

Really, NME? Bugging your readers to vote for you for Best Music Magazine in what I think is the 10,000th British pseudo-event of this fiscal quarter? Can't you just add a category to your own awards ceremony that honors, I don't know, the Best Issue In Which We Flogged A Band That May Not Have Really Deserved The Hype, or the Best Overwrought, Exclamation-Point-Addled Coverline, or the Most Excitable Headline About The Arctic Monkeys? Because the blog-begging, it's just so... gauche. [NME] ...

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