Troy Carter interview: Lady Gaga's manager on the future of social media
Knowing user behaviour spells success – and how a teenager's news-crunching website could be the next big thingTroy Carter, the force behind Lady Gaga, isn't just a talent manager. He epitomises an emerging group of creatives who are finding that partnering with Silicon Valley types is the way out of a broken business.Not only is Carter making a good fist of reforming the music industry's business model by challenging its distribution methods – Lady Gaga's next album will be an app – but h...
Guardian Music — Knowing user behaviour spells success – and how a teenager's news-crunching website could be the next big thingTroy Carter, the force behind Lady Gaga, isn't just a tal... more info