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will.i.am review – pop as product launch

Royal Albert Hall, LondonThe voice of the rapper’s new wearable tech device proves more engaging than his largely witless songsRoughly halfway through this free set at London’s Royal Albert Hall, as will.i.am’s 2013 song #thatPower segues into Snap’s 1990 hit The Power, the rapper turned TV star turned tech entrepreneur suddenly busts out the dance steps from Snap’s video, to massive whoops. “I was 13 when that came out,” he says with fervent aff...

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09:00 on May 15 2016

will.i.am review – pop as product launch

Guardian Music — Royal Albert Hall, LondonThe voice of the rapper’s new wearable tech device proves more engaging than his largely witless songsRoughly halfway through this free se... more info
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