Mercury music prize: The effect

For the xx and for Elbow, the Mercury prize boosted album sales tremendously – but for Speech Debelle it was less effectiveJudges of the Mercury prize often cite their desire to bring interesting, but sometimes little-known, music to a broader audience – but the impact on sales for winners can vary widely.Indie act the xx, fronted by Jamie Smith, won in 2010 and have enjoyed a hugely successful year.Their song Intro has been used extensively on TV, they have played huge festivals such as Coa...

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