The A-Z of Mod by Paolo Hewitt and Mark Baxter – review

A catalogue of mod-friendly bands and brands reflects the materialistic impulses of the 60s youth movementSanjeev Bhaskar used to play an old man in Goodness Gracious Me who insisted that every major public figure was Indian. Paolo Hewitt is a bit like that with mod. In his introduction he argues that Mean Streets, American Psycho, hip-hop and acid house are all "totally mod". Presumably this is the same Paolo Hewitt who, a few lines earlier, stated: "For me, mod began in 1958 and ended in 1963"...

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